Additional tags:
Adalyser An analytics platform that is used to measure response to TV advertising.
Cookie name | Type | Data stored | Purpose |
__adal_ca | Persistent | Traffic source / campaign data | Store which advertising campaign drove a user to visit |
__adal_cw | Persistent | Visit timestamp | Tie back conversion events to earlier visits |
__adal_id | Persistent | Device ID (generated) | Uniquely identify a device |